Lori Wachs - Wikipedia, The Free Encyclopedia

Lori Wachs - Wikipedia, The Free Encyclopedia

Who is Lori Wachs?

Lori Wachs is an American businesswoman and philanthropist. She is the co-founder and former CEO of Purple Communications, Inc., a public relations and marketing firm. Wachs is also a board member of several non-profit organizations, including the American Red Cross and the United Way.

Wachs was born in New York City in 1959. She graduated from the University of Pennsylvania with a degree in communications. After college, Wachs worked as a public relations consultant for several years before co-founding Purple Communications in 1985. Under Wachs' leadership, Purple Communications grew into one of the most successful public relations firms in the country. Wachs stepped down as CEO of Purple Communications in 2015, but she remains active in the company as a board member.

In addition to her work in the business world, Wachs is also a dedicated philanthropist. She has served on the boards of several non-profit organizations, including the American Red Cross, the United Way, and the National Multiple Sclerosis Society. Wachs is also a major donor to several educational institutions, including the University of Pennsylvania and the New York University.

Personal Details
Name Lori Wachs
Birth Date 1959
Birth Place New York City
Alma Mater University of Pennsylvania
Occupation Businesswoman, Philanthropist

Lori Wachs

Lori Wachs is an American businesswoman and philanthropist. She is best known for her work as the co-founder and former CEO of Purple Communications, Inc., a public relations and marketing firm. Wachs is also a board member of several non-profit organizations, including the American Red Cross and the United Way.

  • Businesswoman
  • Philanthropist
  • Public relations
  • Marketing
  • Non-profit
  • American Red Cross
  • United Way

Wachs's work in the business world has been recognized with numerous awards, including the Ernst & Young Entrepreneur of the Year Award and the Stevie Award for Female Executive of the Year. She has also been named one of the "100 Most Powerful Women in New York" by Crain's New York Business.

In addition to her work in the business world, Wachs is also a dedicated philanthropist. She has served on the boards of several non-profit organizations, including the American Red Cross, the United Way, and the National Multiple Sclerosis Society. Wachs is also a major donor to several educational institutions, including the University of Pennsylvania and the New York University.

1. Businesswoman

Lori Wachs is a businesswoman and philanthropist. She is the co-founder and former CEO of Purple Communications, Inc., a public relations and marketing firm. Wachs is also a board member of several non-profit organizations, including the American Red Cross and the United Way.

As a businesswoman, Wachs has been recognized for her leadership and success. She has received numerous awards, including the Ernst & Young Entrepreneur of the Year Award and the Stevie Award for Female Executive of the Year. She has also been named one of the "100 Most Powerful Women in New York" by Crain's New York Business.

Wachs's success as a businesswoman is due in part to her strong work ethic and dedication to her clients. She is also a skilled communicator and negotiator. Wachs is able to build strong relationships with her clients and partners, which has helped her to grow her business.

Wachs's work as a businesswoman has had a positive impact on the community. She has helped to create jobs and economic growth. She has also used her platform to support non-profit organizations and charitable causes.

2. Philanthropist

Lori Wachs is a philanthropist who has made significant contributions to various non-profit organizations and charitable causes. Her philanthropic work is driven by her belief in the importance of giving back to the community and making a positive impact on the world.

  • Support for Education

    Wachs is a strong supporter of education and has donated generously to several educational institutions, including the University of Pennsylvania and the New York University. She believes that education is the key to unlocking potential and creating a better future for all.

  • Support for the Arts

    Wachs is also a patron of the arts and has supported various cultural institutions, including the Metropolitan Museum of Art and the New York Philharmonic. She believes that the arts are essential for a vibrant and well-rounded society.

  • Support for Social Services

    Wachs is committed to supporting social services that help those in need. She has donated to organizations that provide food, shelter, and other essential services to the homeless, the elderly, and the disabled.

  • Support for Medical Research

    Wachs is also a supporter of medical research and has donated to organizations that are working to find cures for diseases such as cancer and Alzheimer's.

Wachs's philanthropic work has had a positive impact on the community. She has helped to improve the lives of countless people through her support for education, the arts, social services, and medical research.

3. Public relations

Public relations (PR) is the practice of managing the spread of information between an individual or organization and the public. Lori Wachs is a public relations expert who has used her skills to help her clients achieve their goals.

  • Media relations

    Media relations is the practice of building and maintaining relationships with the media. This involves pitching stories to reporters, issuing press releases, and responding to media inquiries. Lori Wachs has a strong track record of success in media relations. She has placed her clients' stories in major publications such as The New York Times, The Wall Street Journal, and The Washington Post.

  • Crisis communications

    Crisis communications is the practice of managing communications during a crisis. This involves developing a crisis communications plan, training employees on how to respond to a crisis, and responding to media inquiries during a crisis. Lori Wachs has helped her clients to prepare for and manage crises. She has helped them to develop crisis communications plans, train their employees, and respond to media inquiries during a crisis.

  • Reputation management

    Reputation management is the practice of managing an individual's or organization's reputation. This involves monitoring the media for mentions of the individual or organization, responding to negative publicity, and building a positive reputation. Lori Wachs has helped her clients to manage their reputations. She has helped them to develop reputation management plans, monitor the media for mentions of their clients, and respond to negative publicity.

  • Public affairs

    Public affairs is the practice of managing relationships with government officials and agencies. This involves lobbying, grassroots organizing, and coalition building. Lori Wachs has helped her clients to achieve their public affairs goals. She has helped them to develop public affairs strategies, lobby government officials, and build coalitions.

Lori Wachs is a skilled public relations expert who has helped her clients to achieve their goals. She has a strong track record of success in media relations, crisis communications, reputation management, and public affairs.

4. Marketing

Marketing is the process of creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. Lori Wachs has used her marketing expertise to help her clients achieve their business goals.

  • Market research

    Market research is the process of gathering and analyzing data about customers, competitors, and the market. Lori Wachs has used market research to help her clients identify opportunities, develop new products and services, and target their marketing efforts.

  • Marketing strategy

    Marketing strategy is the process of developing a plan for achieving marketing goals. Lori Wachs has helped her clients develop marketing strategies that are aligned with their business goals and target audience.

  • Marketing communications

    Marketing communications is the process of communicating with customers and the public. Lori Wachs has helped her clients develop and execute marketing communications campaigns that are effective and achieve their desired results.

  • Customer relationship management

    Customer relationship management (CRM) is the process of managing relationships with customers. Lori Wachs has helped her clients develop CRM strategies that help them to build strong relationships with their customers and increase customer loyalty.

Lori Wachs's marketing expertise has helped her clients to achieve their business goals. She has helped them to identify opportunities, develop new products and services, target their marketing efforts, and build strong relationships with their customers.

5. Non-profit

Lori Wachs has a long history of involvement with non-profit organizations. She has served on the boards of several non-profits, including the American Red Cross, the United Way, and the National Multiple Sclerosis Society. She is also a major donor to several educational institutions, including the University of Pennsylvania and the New York University.

Wachs's involvement with non-profits is driven by her belief in the importance of giving back to the community. She believes that businesses have a responsibility to use their resources to make a positive impact on the world. Wachs is also passionate about education and the arts, and she believes that non-profits play a vital role in providing these services to the community.

Wachs's work with non-profits has had a significant impact on the community. She has helped to raise millions of dollars for non-profits, and she has also helped to raise awareness of important issues. Wachs is a role model for other business leaders who are looking to make a difference in the world.

6. American Red Cross

The American Red Cross is a humanitarian organization that provides emergency assistance, disaster relief, and educational programs. Lori Wachs has been a strong supporter of the American Red Cross for many years. She has served on the board of directors of the American Red Cross of Greater New York and has also served on the national board of governors of the American Red Cross.

Wachs's support for the American Red Cross is driven by her belief in the importance of giving back to the community. She believes that the American Red Cross is a vital organization that provides essential services to people in need. Wachs is also passionate about disaster relief, and she has traveled to several disaster zones to volunteer her time and help with relief efforts.

Wachs's work with the American Red Cross has had a significant impact on the organization. She has helped to raise millions of dollars for the American Red Cross, and she has also helped to raise awareness of the American Red Cross's mission. Wachs is a role model for other business leaders who are looking to make a difference in the world.

7. United Way

United Way is a non-profit organization that fights for the health, education, and financial stability of every person in every community. Lori Wachs has been a strong supporter of United Way for many years. She has served on the board of directors of United Way of New York City and has also served on the national board of directors of United Way Worldwide.

  • Fundraising

    United Way raises money through workplace campaigns, individual donations, and special events. Lori Wachs has been a major donor to United Way and has also helped to raise money through her work on the board of directors.

  • Advocacy

    United Way advocates for policies that support its mission. Lori Wachs has used her voice to advocate for policies that support health, education, and financial stability.

  • Volunteerism

    United Way encourages volunteerism. Lori Wachs has volunteered her time to help United Way with a variety of projects.

  • Collaboration

    United Way collaborates with other organizations to achieve its mission. Lori Wachs has helped United Way to build relationships with other organizations that share its mission.

Lori Wachs's work with United Way has had a significant impact on the organization. She has helped United Way to raise millions of dollars, advocate for policies that support its mission, and build relationships with other organizations. Wachs is a role model for other business leaders who are looking to make a difference in the world.

Frequently Asked Questions about Lori Wachs

This section provides answers to frequently asked questions about Lori Wachs, an American businesswoman and philanthropist.

Question 1: What is Lori Wachs's background?


Answer: Lori Wachs is an American businesswoman and philanthropist. She is best known for her work as the co-founder and former CEO of Purple Communications, Inc., a public relations and marketing firm. Wachs is also a board member of several non-profit organizations, including the American Red Cross and the United Way.

Question 2: What are Lori Wachs's accomplishments?


Answer: Lori Wachs has received numerous awards for her work in business and philanthropy, including the Ernst & Young Entrepreneur of the Year Award and the Stevie Award for Female Executive of the Year. She has also been named one of the "100 Most Powerful Women in New York" by Crain's New York Business.

Question 3: What is Lori Wachs's philanthropic work?


Answer: Lori Wachs is a dedicated philanthropist who has donated generously to various non-profit organizations and charitable causes. She is particularly passionate about supporting education, the arts, social services, and medical research.

Question 4: What is Lori Wachs's role in the community?


Answer: Lori Wachs is a respected leader in the business and philanthropic communities. She is a role model for other business leaders who are looking to make a difference in the world.

Question 5: What are Lori Wachs's future plans?


Answer: Lori Wachs continues to be active in business and philanthropy. She is currently a board member of several non-profit organizations and is also involved in several business ventures.

Summary: Lori Wachs is a successful businesswoman and philanthropist who has made a significant impact on the world. She is a role model for other business leaders who are looking to make a difference.

Transition to the next article section: Lori Wachs's story is an inspiring example of how one person can make a difference in the world. Her work in business and philanthropy has had a positive impact on the lives of countless people.

Conclusion

Lori Wachs is a successful businesswoman and philanthropist who has made a significant impact on the world. Her work in business and philanthropy has been recognized with numerous awards, and she has been named one of the "100 Most Powerful Women in New York" by Crain's New York Business.

Wachs is a role model for other business leaders who are looking to make a difference in the world. Her story is an inspiring example of how one person can make a difference in the lives of countless people.

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